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January 16, 2025

Gameloft for brands and Amanotes team up to elevate in-game advertising opportunities with COMBO! The Gaming Media Network

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Gameloft for brands and Amanotes team up to elevate in-game advertising opportunities with COMBO! The Gaming Media Network

PARIS, FRANCE – January 14th, 2025 – Gameloft for brands, a leader in creating gamified experiences for brands, today announces the integration of Amanotes into COMBO! The Gaming Media Network, its digital advertising network that allows brands to reach gamers globally. As the world’s #1 music game publisher, Amanotes brings a unique type of audience to COMBO! and consolidates further the network’s versatility to engage all kinds of gamers.

Since its inception in 2017, Amanotes has transformed the mobile gaming landscape with its unique blend of music and gameplay, amassing over 3 billion downloads and more than 70 million monthly active users. Its portfolio includes hit titles such as Magic Tiles 3, Tiles Hop, Dancing Road, and Duet Cats, offering immersive interactive gaming experiences that resonate with players of all ages worldwide.

“Counting Amanotes as one of our audience partners is a true value-add for our brand clients,” said Jean-Baptiste Godinot, EVP at Gameloft for brands. “Amanotes’ unparalleled expertise in music-based gaming and its ability to engage massive global audiences aligns perfectly with our mission to provide innovative and impactful advertising opportunities for brands. This partnership further strengthens COMBO!’s position as the largest and most versatile gaming media network, offering advertisers access to a diverse yet highly engaged player base.”

Rahul Ravindranath, Head of Liveops at Amanotes added, “Joining forces with Gameloft for brands is an exciting milestone for Amanotes. We put our players first and want to ensure the best experience for them, this also goes for their ad experience, and with this partnership, we are able to do that. Partnering with COMBO! allows us to connect our massive player base with global brands in a meaningful way, enhancing the value we deliver to our players and partners alike.”

With the rise of mobile gaming, music-based games are uniquely positioned to create deep, emotional connections between players and brands. COMBO! provides a robust platform for advertisers to leverage this opportunity, offering large-scale access to over 1 billion monthly gamers across mobile, PC, consoles and web platforms. The network includes a suite of creative and intelligence services designed to drive measurable results for advertisers, ensuring impactful and engaging campaigns.

Amanotes’ integration into COMBO! reinforces Gameloft for brands’ commitment to expanding its reach and delivering innovative solutions to brands worldwide. Together, Gameloft for brands and Amanotes strive to reshape in-game advertising creating new opportunities for brands to engage with audiences through the power of music and play.
 


For more information on Gameloft for brands and COMBO!, visit www.gameloft.com/for-brands.

For more information about Amanotes, visit www.amanotes.com.

 

About Gameloft for brands

Gameloft for brands offers leading advertising and gamification solutions to help brands better connect with their audiences. Through interactive content and immersive experiences supported by COMBO!, its extensive in-game media network, Gameloft for brands leverages its longstanding gaming expertise to engage people in meaningful ways with an unparalleled level of transparency and safety following IAS’s standards. To date, Gameloft for brands has delivered more than 10,000 campaigns for prestigious brands such as Air France, Coca-Cola®, Ferrero, Ford, FOX™, Automobili Lamborghini, ING, Netflix, Procter & Gamble, Samsung and LEGO, in over 40 countries around the world (North America, Latin America, Middle East, Africa, Europe, Asia, etc.) and our work has been honored with over 50 awards from marketing organizations.

 

About Amanotes

Amanotes is the world’s leading publisher of music-based mobile games, with over 3 billion downloads across its popular titles, including Magic Tiles 3 and Tiles Hop. The company specializes in creating games that allow users to interact with music in unique and engaging ways. Amanotes' mission is to bring interactive music experiences to everyone, everywhere.

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